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BBC Radio 4, The Bottom Line with YouthSight director Josephine Hansom


Evan Davis hosts panel discussion on The Youth Market with three industry insiders; Josephine Hansom from YouthSight, Philip O'Ferrall, Senior Vice President at

Josephine Hansom, Insight
Josephine Hansom, Insight

Josephine heads up our Insight business.

Evan Davis hosts panel discussion on The Youth Market with three industry insiders; Josephine Hansom from YouthSight, Philip O'Ferrall, Senior Vice President at Viacom (owners of MTV, Nickelodeon), and Simon Beckerman, founder of Depop (a mobile, social shopping app).

Hear three expert perspectives on the changing relationship brands must develop to sell to their future market; covering branding, authenticity and generational change.

Essential listening to influence your 2017 strategy. Listen now>

Question? Speak to our youth expert Josephine Hansom.