Gen and Millennials: The Generation Gap

Youth Thinking | 01 Jun 2021

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We often describe Gen Z as the change-maker generation. They are a generation of young people who want to make a difference in the world, and because of this, they believe they hold different values, attitudes and beliefs to generations before them.  

In our new insight video our Gen Z panel members (those born from 1995 onwards), talk about what they think makes their generation different from their Millennials predecessors (those born from 1981 onwards).

Listen to their full responses and find out what they think, as they talk about everything from their political views to their style differences.

This new video is now available to stream on demand, for free!

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Watch the video


Related Insights: Gen Z in Lockdown

Watch the full mini-series on Gen Z in Lockdown. Find out how the pandemic has impacted Gen Z's: relationships, health and wellbeing, careers and education. All episodes available to watch on demand!

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16-24s Tracking Data

Interest in gaining unlimited access to Gen Z insight that'll help you connect better with the next generation of consumers? State of the Youth Nation keeps brands plugged in to youth trends, with with 700+ questions that uncover what young people care about, where they're headed and their digital worlds. Follow the link below to find out more or click the demo button at the bottom of the page to see the data.

Find out more


Ask your own questions

If you need to ask your own questions to our audience of 150,000 young people, we offering multiple options:

  • Sample only
  • Omnibus Surveys
  • Snapme Vox Pop videos
  • Your custom research brief investigated
  • Subscription data 

Get in touch


 

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