Gen Z use social media in a very different way compared to their Millennial predecessors. Gone are the days of chasing likes or finding the best backdrop. And social media marketers need to adapt their strategies if they want to achieve cut-through with young audiences.
Our new three-part video series reveals how Gen Z use social, what channels they use, and how businesses can stand out in the crowded space. Scroll down for more details about the series.
Watch the video for free today. Simply click the below link and enter your email to access the full recording. Be inspired by insights from young people that will help shape your 2022 social media marketing.
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Put Gen Z's attitudes, values and behaviours at the centre of your marketing strategy and make smarter decisions that will future-proof your brand.
More from the series
Have you seen all the episodes from this series? If not, check out the second and third instalment, which reveal the content Gen Z engage and the ads that catch their attention.
- Watch Part 2 - Social Media Marketing: 3 Types of Content Gen Z Love
- Watch Part 3 - Social Media Marketing: Content that Cuts-through with Gen Z
Read more
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- New eBook: Unlikely Couplings
- Gen Z in 2022: Plans, Predictions and Secrets to Brand Success
- Education in 2022: Gen Z Are Shaping New Ways of Learning
- Top 5 Leisure Trends According to Gen Z
- Rising from the Ashes - Webinar
Ask your own questions
Do you have your own questions that you'd like to ask young people? Let young people tell you what you need to know, in their own words, in their own environment, in the next two days!
SnapMes are perfect for illustrating research findings, sharing with colleagues and hearing and seeing your current and prospective customers describe their needs in their own words, from their own perspective.
Find out more about our SnapMe services.
