Panel Coverage
The UK's largest youth research community: over 150,000 highly profiled 13-30 year olds, so you can reach the right people, fast.
The Opinon Panel Community
Our panel is your resource for student and young professionals research. With over 75% of our members unique to the OpinionPanel Community, you won't find as many real 13-30-year old research participants in any one place anywhere else in the UK. And with the addition of our new 13-15s research panel we can guarantee that you'll see an improvement to your data quality with our innovative direct access approach to accessing under-16s.
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Data Quality
Panellists are encouraged to update their personal details regularly including standard demographics and academic, ownership and behavioural attributes to allow for more granular targeting. Full demographics are listed in our Panel Book and include:
- Age
- Gender
- Socio-economic grade
- Home region
- Education status
- Banking provider
- Mobile phone OS
- Mobile network
- Financial products
- Games consoles
- Employment status
- Hobbies
Download our Panel Book
Download our panel book and find out how the UK's largest youth research panel can help you reach the right respondents.
Download
Submit your details to download your copy of the Panel Book
Specialist audiences
As well as giving you access to our main youth panel, we have applied additional profiling to identify specialist youth audiences among healthcare users (those with medical conditions) and future practitioners, university applicants, students and graduates.
Students
University applicants
Graduates
Healthcare
13-15s Direct Access Panel
Students
Over 80,500 higher education students from across the UK
Profiling by: gender, age, nationality, ethnicity, university group, university region, undergraduate or postgraduate, JACS subject group, institution, JACS principle subject, part-time / full-time status, course level, course year, course duration, living arrangements and qualification.
University applicants
36,300 university applicants and considerers
Profiling by: gender, age, ethnicity, nationality, school type, subject areas applied for, expected UCAS points, subjects currently studying, qualification type, expected living arrangements and institutions applied to.
Graduates
Access future leaders from over 13,000 recent graduates
Target: healthcare professionals, future business owners & entrepreneurs, city workers, financial service professionals, teachers & educators, engineers.
Profiling by: gender, age, ethnicity, nationality, degree class achieved, graduate region, graduation year, course studied, year of graduation, UG qualification, employment status, sector and company type.
Healthcare
The only source for accessing future healthcare professionals and young healthcare consumers.
Target 5,000+ future nurses, pharmacists, dentists, optometrists & doctors and 50,000+ young ailment sufferers & healthcare consumers.
.Ethnographic research (including virtual ethnography using video diaries), awareness & usage tracking, patient diary studies (current & future prescribing behaviour), conjoint analysis (key clinical prescribing drivers), forecasting & market sizing, tracking studies, traditional F-2-F, pricing research (impact of price on volume prescribing), market segmentation (cluster analysis & CHAID), brand profiling, aspirational profiling (understand what is important to customers' self-image) and brand mapping.
13-15s Direct Access Panel
Now available: 13-15s Panel
Launched in January 2020, our new 13-15s panel offers an innovative approach to conducting research with under-16s. It's the only panel in the UK that offers direct access to this audience, whilst remaining compliant within the Market Research Society (MRS) guidelines and upholding the highest standards of integrity to safeguard our panellists.We currently have over 500 panellists in this age group (and we're continually recruiting more members on a daily basis); I'm sure we can help you access this difficult to reach audience.
APCO Insight
YouthSight have always been highly reliable when it comes to delivering on time and to a very high level of quality. Beyond this, their project managers have also been genuinely enjoyable to work with!
C_Space
The quality of respondents provided by YouthSight is second to none, especially considering young adults and teenagers can be very tricky to engage.
Populus Data Solutions
YouthSight has become our go-to supplier for youth sample. The team are professional and polite - a joy to work with, They take the hassle out of project management and are always a safe pair of hands.
Now available: our new panel of 13-15-year olds
We know that accessing under-16s for research can be a challenge, so we're offering a solution. This new panel is the only one of its kind in the UK that provides direct access to 13-15-year olds - and it's guaranteed to improve your data quality.
Do you have a project that you'd like to chat to us about?
Submit your details below and get a quick quote.
Assuring quality and compliance
We want to conduct market research with the highest standards of integrity, which is why we've carefully considered duty of care, safeguarding and consent in our new 13-15s panel. Our guide covers our ‘do’s and don’ts’ checklist and an outline of the actions we’ve taken to ensure that we are compliant every step of the way.
We've worked with the MRS to develop this new direct access approach. Download our 'assuring quality and compliance' guide to find out more about this or get in touch with us for a quick quote.
13-15s Direct Access Guide
Submit your details to download our quality assurance and compliance guide for our 13-15s panel.
